Unless you’re living under a rock, then I’m sure you’ve seen the rise in popularity from ClickFunnels over the past year. This software is an absolute beast when it comes to granting anyone the ability to build an online presence in no time flat.
With that being said, I want to show you the power behind this incredibly powerful tool and how you can use it to make money online in a short amount of time. So, to jump right in, here are 3 easy steps to making money online using ClickFunnels.
Step 1 – Pick Your Product
Not sure what to sell online? No problem! There are thousands of businesses that already exist with products and services already built out, waiting for people like you and me to come along the way and help sell them. When I first started out, I had ZERO clue as to what I could sell or how I could even build what it was I wanted to sell.
Luckily, I didn’t really need to worry too much about that because there is already an enormous marketplace called ClickBank that is full of thousands of products waiting to be sold. What I needed to focus on was trends and trajectory, aka, what are the hottest selling products right now and how long did I think they would be “hot” for?
So, I did some research to see what was selling online right now. Here’s a secret…To see the most popular products selling on ClickBank, visit their website marketplace, place your cursor inside the search bar, and click enter.
Voilà, you are shown the best-selling products this marketplace is offering! One of the coolest things about selling someone else’s product is that they set you up for success as best as possible by offering you the tools needed to make sales.
What do I mean by this? Well, they don’t just give you access to their product to sell, they also equip you with Facebook ads, headlines, emails, images, etc… that actually work to convert prospects into paying customers. Basically, they get you to third base and it’s your job to punch it home.
Once you have your product picked, it’s time to build a landing page
Step 2 – Build Your Landing Page
Now, most of the time when you choose a product off ClickBank, the leg work has been done for you with the sales funnel, so what you will want to focus on is the page that comes before you send people to learn more about the product itself. This page can come in many different forms but here are a few great ones to start with:
- Squeeze Pages
- Lead Magnet Pages
- Pre-Sell Pages
- Pre-Frame Bridges
I like to use a squeeze page here unless the product I’m promoting has items I can give away for free. In that case, I’ll use one of them as a lead magnet in exchange for their name and email.
A squeeze page is a very simple page with one goal in mind – get somebody to give you their email address. The way to do this is to use curiosity in your headline so that when someone lands on the page, they surrender their info and receive the answer on the next page (being the product sales letter you send them too).
So, if you are selling a weight loss supplement, your headline could read something like: “The #1 Mistake Every Dieter Is Making” Then once they opt-in, they will land in the sales funnel for that product, hopefully making a purchase.
Keep this page really simple. Avoid any links that take them off the page or any unnecessary distractions. Remember, the goal is to get their email so keeping them focused on the curiosity is key. This is the step where ClickFunnels comes into place.
ClickFunnels lets people like you and me build any type of funnel with absolutely no coding experience. Plus, it’s super easy and fun to use! This is the software you will need to build out your first squeeze page.
Side note: One really cool thing about ClickFunnels is they have an awesome marketplace full of already built funnels, designed by the top designers in the community. So, if you want to have something up and running in a matter of minutes, you can visit the marketplace and just purchase any type of funnel you want! How cool is that?
Excellent, so now you have your product, and your landing page all set up. All that’s left is to get some eyeballs to your page.
Step 3 – Drive Traffic
The final step is to get visitors to your page. If you have ever read DotComSecrets you know that Russell Brunson did a great job of explaining the different types of traffic, But let me reiterate…
There are 3 types:
- Traffic you control
- Traffic you don’t control
- Traffic you own
The “traditional” marketers that were/are so accustomed to the primary channels of television, radio, and print is looking to allocate significantly more budget to the social media giant.
Assuming you are starting from scratch, we are only going to focus on the first two. Traffic you control is just as it sounds. It is any kind of traffic you have the ability to tell what to do. This includes things like:
- Email Ads
- Banner Ads
- PPC Ads
- Social Media Ads (Facebook, Instagram, YouTube, etc…)
- Joint Ventures
If you have a budget to work with then this is a great option to use. If you don’t, then you will want to try organically with traffic you don’t control. Effective strategies here will be utilizing things like:
- Facebook Groups
These are great outlets to let the word out on the product you are selling and how it can help others achieve a desired result. Using our weight loss supplement as an example, to get some awareness, join some groups geared around fitness and look to help out others who are experiencing a problem your product solves.
If you see someone posting, looking for advice, be the person to help him/her out by offering free value, eventually informing them of the product you’re selling. This is a great approach to build relationships with individuals who are searching for solutions that you have.
Bringing it all together, remember that you first need to pick your product. Make sure it’s something you believe in and have used yourself. You want to stand behind the things you sell so choose something you have confidence in. Second, build your landing page using ClickFunnels.
It is the most robust page builder on the internet to date. It will get you where you need to be to start generating sales. And third, drive traffic. If you can afford to put money into paid ads then go for it, but if you are looking for a leaner approach there are many alternative solutions to gain awareness. By following these three steps and putting in some work you will be well on your way to making money online using ClickFunnels.
Blake Nubar is an internet entrepreneur, digital marketer, and ClickFunnels 2 Comma Club member. He helps clients implement and execute the proper online strategies needed to scale their businesses to over seven figures.