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    Bio: Hawk Mikado Featured | 3 min read

    Some savvy marketers increased profits while Facebook and Instagram were down by doing this...

    During the big Facebook and Instagram crash, ads weren't performing, and users couldn't engage...

    But there was one big solution for marketers...

    In many of the circles I'm in there were three kinds of people...

    #1 - those with an email list who knew how to use it to make money...

    #2 - those with an email list who didn't know how to use it to make money...

    #3 - those without an email list...

    One of my friends in the e-commerce space made $60,000 in PROFIT because he had an email list...

    Another one of my friends who does info products did just under $10,000 in sales from her email list...

    And many of the people we saw didn't have a list at all...

    You've probably heard that email is dead, and while it's not as effective as it was 10+ years ago, it's still valuable to grow your list...

     

     

    Here are 5 Ways you can leverage your list...

    #1 - Email them news, content, training, offers, etc.

    #2 - Upload them into all of your ads platforms and retarget them

    #3 - If you have phone numbers... actually pick up the phone and call them (or have a VA company do it - if you need a referral, let me know)

    #4 - If you have mailing addresses... send them a postcard or letter in the mail (no one does this anymore ... it's so powerful!)

    #5 - Look them up on other social platforms, connect with them and build a relationship (you can have your sales team do this, it's especially useful for high ticket sales)

    I've been sharing a lot about list building recently because I know how powerful having a list can be to an organization...

    And regardless of if you're just getting started, or you've built a HUGE List, there's one important thing you want to remember...

    You should have 40+ Lead Magnets for Each Core Offer ...

    Some of the most successful companies create and launch a new lead magnet every single week, others about once or twice a month leading right into an up-sell...

    There are many types of lead magnets - but they all basically boil down to 3 types (there are others, but these are the most common and easiest to create)
    • Written Content
    • Spoken/Audio Content
    • Video/Screen-share Content

    Each one of those has about 5 to 10+ subsets of ideas that you can offer as a lead magnet, so which one is right for you?

    That's a much longer conversation, and as a matter of fact, I'd like to help you figure that out... Which is why we've made our 14 Day "Lead Funnel Challenge" Completely FREE for the first 3 days of the challenge... 

    In that time you'll have formulated the idea you want to use to create your Lead Funnel, which we will show you exactly how to do during the rest of the challenge...

    Go to LeadFunnelChallenge.com/startnow

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    Bio: Hawk Mikado Featured

    Hawk Mikado

    Hawk Mikado is the Publisher of Funnel Magazine. The Funnel Genius, Hawk Mikado is the leading expert in Funnels and Live Launches. He’s the Creator a powerful process to launch your new solution in as little as 30 days Hawk is an entrepreneur, world traveler, adventurer, family man, who has fun every day and truly loves innovative marketing. He has a passion for working with leaders ready to step into the spotlight, gain freedom, and build their community. He enjoys spending time with the love of his life, Kate, traveling the world and going to Disney, Club 33, and Resorts. He has a very giving heart, dedicating his time to helping leaders succeed.

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